What’s new in Idukki.
See what’s new in Idukki and what’s coming next, every update comes with a preview of the real feature your team will use. Something new lands roughly every two weeks, and it’s included on your plan.
For what is planned and in progress, see the roadmap.
The monthly round-up: What shipped at Idukki in October 2026.
Run Idukki from Claude or ChatGPT
Add Idukki as a connector in Claude or ChatGPT and sign in. Then ask about your store in plain words.
ShippedPaid plans- One link and a sign-in, no key to copy. You see the app and the store before you click Allow
- Ask for your top posts, product numbers or the posts that show a product
- Allow changes and it can create a collection. It can also import posts by link, approve them and tag products
- Every change is logged. Disconnect any time from Settings, AI tools
idukki · workspace
Auto-tag confidence
- Linen overshirt96%
- Denim. Indigo92%
- Knit cardigan88%
- Belt. Saddle78%
Shop the Look: product markers on your gallery photos
Switch on Shop the Look and photos with tagged products show small product markers when a shopper hovers. Tap one and the product opens right there in the gallery, no detour to another page.
ShippedAll plans- Three styles to pick from: dots on the products, name chips, or a single “Shop N products” badge
- On phones the markers show once the shopper starts scrolling or tapping, so the first view stays clean
- Works on grid, masonry, collage, social wall, mosaic, bento and spotlight grid layouts
- Also fixed: turning off “Show Shopify Product Options” now really hides the size and colour pickers in the product panel
idukki · workspaceShopify
connected
Klaviyo
connected
WooCommerce
connected
BigCommerce
connected
Wix
connected
Magento
connected
Get involved: a new corner of your dashboard
A new Get involved section in your dashboard sidebar, for the things that help other merchants and help us build the right things: refer a brand, leave a review, share your results and join Labs.
ShippedAll plans- Refer a peer: your own link to send to a brand or agency
- Review Idukki on G2 or the Shopify App Store. Same ask for everyone, and honest reviews of any kind are welcome
- Share your results: your measured numbers from the last 90 days, ready to copy, plus an optional “be a case study” request
- Idukki Labs and Suggest a feature, one click away
idukki · workspaceReviews · live★★★★★4.9 · 2,310✓ VerifiedBest fit · runs cool✓ VerifiedSized true to size✓ VerifiedShipped in 2 days · packaging minimal✓ VerifiedWould buy in another colourIdukki Labs: try new features before everyone else
Labs is our beta programme. Pick a feature that is built but not yet open to every store, ask to join, and help shape it before it reaches everyone. One project at a time, no strings.
ShippedAll plans- Every open project in one place at idukki.io/labs
- Ask to join with your work email and we’ll be in touch about switching it on for your store
- Being a case study is a separate choice, and saying no changes nothing
idukki · workspace- Every open project in one place at idukki.io/labs
- Ask to join with your work email and we’ll be in touch about switching it on for your store
- Being a case study is a separate choice, and saying no changes nothing
Your brand page on idukki.io
Your own public page at idukki.io/brands/your-brand, filled with your approved customer photos, videos and reviews. Shoppers can add theirs too, and nothing goes up until you say yes. It’s built and rolling out now.
In progressRolling out- Star ratings, helpful votes, and links to each product on your own store
- Shoppers send a photo or video with a rating, a review and the products in it, and agree to how it’s used
- Every submission waits in your approval queue, with a notification in your dashboard for each one
- See page views, votes, product clicks and orders, with proven orders kept apart from orders seen after a visit
idukki · workspaceReviews · live★★★★★4.9 · 2,310✓ VerifiedBest fit · runs cool✓ VerifiedSized true to size✓ VerifiedShipped in 2 days · packaging minimal✓ VerifiedWould buy in another colourIdeas & roadmap: tell us what to build
Suggest ideas, vote for the ones you want and talk them through with us, right from your dashboard. The ones we publish show up on a public roadmap as they move from planned to shipped.
In progressRolling out- Search first, then vote or add your own idea
- One vote per person, no downvotes
- A notification in your dashboard when an idea you backed changes status or we reply
- A public roadmap of what’s planned, in progress and shipped, with no names attached
idukki · workspaceLoved this 🙌 May we share on our PDP? Reply YES to grant rights.YES ✓Rights ledger · #f-2419AuditedDelivery Booth: a branded photo at every handover
Turn an iPad into a photo booth for the big moment: a new car, a sofa, a bike, the keys to a flat. Your logo and the customer’s name go on the photo, and they leave with it on their own phone. It’s new, and it’s in early access now.
In progressEarly access- A countdown, a burst of three to pick from, and your own frame, colours and logo on every photo
- Hand it over by QR code, WhatsApp, email, AirDrop or a 4x6 print, with staff pressing send themselves
- Asks separately, and unticked, before a photo is used in your marketing; approved photos can go on your website
- Every handover kept in a private gallery for your team, easy to find, reshare or delete
idukki · workspace- A countdown, a burst of three to pick from, and your own frame, colours and logo on every photo
- Hand it over by QR code, WhatsApp, email, AirDrop or a 4x6 print, with staff pressing send themselves
- Asks separately, and unticked, before a photo is used in your marketing; approved photos can go on your website
- Every handover kept in a private gallery for your team, easy to find, reshare or delete
Scan to Shop: your customers’ photos, on the shop floor
Print a QR code for a product or a collection and stick it on a shelf, a hang tag or a shop window. Shoppers scan it and see real customers wearing and using the thing in front of them, then buy it online. It’s built, and it’s in early access now.
In progressEarly access- Codes for a product, collection, category, label, lookbook or any link, and you can change where one goes later without reprinting
- Eight ready-to-print designs in your own logo, colours and fonts: shelf-talkers, hang tags, window posters, mirror clings, sticker sheets and more
- Only customer photos you have permission for ever get printed
- See scans, what people looked at, and the online and in-store orders that followed
idukki · workspace- Shelf-talker · A6
- Hang tag
- Window poster
- Mirror cling
- Rail strip
- Sticker sheet · 24-up
Shoppable lookbooks & flipbooks
Turn your customers’ photos and videos into a shoppable lookbook. Drop your products onto each page, hit publish, and share it with a link. Like a magazine, except people can actually buy the outfit.
In progressAll plans- Build a catalogue from UGC, your own images, or a PDF you already have
- Tag products anywhere on the page so shoppers just tap to buy
- Share it as a link. No app, no login for your customers
- See which products get the most taps
idukki · workspace▶@maya · #ootd+ATC▶@maya · #ootd+ATC▶@maya · #ootd+ATCA/B tests that pick the winner for you
Run two versions of a widget and let Idukki tell you which one actually sells more. No spreadsheets, and no guessing whether the lift is real or just a lucky week.
ShippedAll plans- Idukki watches the numbers and flags a real winner, not a fluke
- A little calculator tells you how long to run the test
- One tap to crown the winner and roll it out
idukki · workspace- Idukki watches the numbers and flags a real winner, not a fluke
- A little calculator tells you how long to run the test
- One tap to crown the winner and roll it out
See the revenue behind every video
Know exactly how much each widget, video and creator makes you. The numbers line up with Google and Meta, so nobody has to argue about whose dashboard is right.
ShippedAll plans- Revenue per widget, per video, per creator
- Choose how a sale gets credited: first tap, last tap, or shared
- Sends the sales into your Google and Meta reporting too
idukki · workspace▶@maya · #ootd+ATC▶@maya · #ootd+ATC▶@maya · #ootd+ATCAI tags your products for you
Idukki looks at every photo and video and works out which of your products are in it. Tag thousands at once, then accept the confident ones in a single click.
ShippedAll plans- Every new post gets tagged automatically as it lands
- Review a grid of suggestions and approve in bulk
- Keep the ones it’s sure about, skip the rest
idukki · workspaceReviews · live★★★★★4.9 · 2,310✓ VerifiedBest fit · runs cool✓ VerifiedSized true to size✓ VerifiedShipped in 2 days · packaging minimal✓ VerifiedWould buy in another colourWooCommerce, fully plugged in
Your WooCommerce products and orders flow straight into Idukki, with the same smooth setup as our Shopify integration.
ShippedAll plans- Your products sync over on their own
- Purchases count toward your UGC, so you see what’s really selling
- Sets up just like Shopify
idukki · workspaceShopify
connected
Klaviyo
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WooCommerce
connected
BigCommerce
connected
Wix
connected
Magento
connected
A speed report card for every widget
We measure how fast your widgets load and give each gallery a simple report card. Slow widgets quietly hurt your Google ranking. Ours are built to stay light.
ShippedAll plans- A colour-coded speed score on every collection
- We publish our own speed numbers with each release
- Stays light so your store stays fast
idukki · workspace- A colour-coded speed score on every collection
- We publish our own speed numbers with each release
- Stays light so your store stays fast
Your sales show up in Google & Meta
Push views, add-to-carts and purchases into the analytics tools you already use. When Idukki and Google finally agree, the awkward “whose number is right” chat just goes away.
ShippedAll plans- Drop in your Google and Meta IDs and you’re done
- Purchases and add-to-carts flow through automatically
- Sits right next to your other integrations
idukki · workspaceShopify
connected
Klaviyo
connected
WooCommerce
connected
BigCommerce
connected
Wix
connected
Magento
connected
One dashboard for all your clients
Running Idukki for a bunch of brands? Manage every client account from one place, put your own logo on the widgets, and serve galleries from your own domain.
Up nextAll plans- All your client accounts in a single view
- Your branding on the “Powered by”, not ours
- Galleries on your own custom domain
idukki · workspacePDP CR · UGC vs control
+22%
Apr 1Apr 15Apr 30TikTok Shop + livestream clips
Send your shoppable content straight to TikTok Shop. Drop in a livestream recording and Idukki chops it into clips, tags the products, and pops it in your gallery.
Up nextAll plans- Publish shoppable posts to TikTok Shop
- Turn a livestream into ready-to-shop clips, automatically
idukki · workspace▶@maya · #ootd+ATC▶@maya · #ootd+ATC▶@maya · #ootd+ATCCatalogues that build themselves
Point Idukki at a collection and it suggests which products belong on each page, places the tags, and drafts a lookbook for you. Creators earn their share when their catalogue sells.
Up nextAll plans- Auto-suggests the right products for each photo
- “Generate lookbook” picks the best shots and tags them for you
- Creators get their cut when their catalogue drives sales
idukki · workspaceAuto-tag confidence
- Linen overshirt96%
- Denim. Indigo92%
- Knit cardigan88%
- Belt. Saddle78%
See what shipped.
A short note when new features go live.
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