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IdukkiIdukki
For the CMO

A defensible UGC programme, with the receipts to renew the budget.

Brand-safe creative at scale, attributed revenue per layout, and a story you can defend in next quarter’s board meeting.

In good company
  • Leroy Merlin
  • Mallewear
  • Cosset Clothing
  • Wear Your Opinion
  • Amoshi
  • theater.xyz
  • Fix My Curls
  • thecaistore.com
  • Sterling Holidays
  • Gokyo
  • Ritualistic
  • Vredevogel
  • beforeandafter
  • Sknz
Sample workspace
CMO

Revenue attribution · per layout

GA4 · Meta CAPI
  • Shoppable galleries · PDP + Home

    Leroy Merlin

    $651K attributed
  • Shoppable galleries · PDP

    Theater

    +20% CR

+20%

PDP conversion lift, Theater A/B test

audited · rights trail attached
  • +20%
    PDP conversion lift
    Theater, A/B tested, 30K+ visitors/arm
  • $651K
    Attributed gross sales
    Leroy Merlin, 10 months, in its own GA4

Why CMO pick Idukki

Most marketing leaders inherit a UGC stack. You want one you’d choose. Idukki gives the CMO a single platform for galleries, shoppable video, reviews, A/B testing and rights, all attributable, all auditable.

  1. Defend the budget with attribution

    See revenue per layout, per creator, per campaign, pipe it into GA4 and Meta CAPI as first-class events.

    Defend the budget with attribution
  2. Forecastable from session data

    One rate per widget impression, no per-source, per-export or per-Shopify-tier surcharges layered on top. Your CFO models it from session reports.

    Forecastable from session data
  3. Ship brand-safe creative weekly

    Rights workflow + AI moderation means nothing brand-unsafe ever reaches paid creative.

    Ship brand-safe creative weekly
  4. Defensible reporting

    A single quarterly report you can read out, with revenue attribution, lift confidence intervals and rights audit trail.

    Defensible reporting
+22%

Avg PDP conversion lift

The number that renews the budget: revenue per layout, per creator, per campaign, piped into GA4 and Meta CAPI as first-class events.

Proof, same role, real customers

The modules you’ll use most

FAQ

Frequently asked

  • How do you compare to Bazaarvoice on TCO?

    Send us your current contract terms and we’ll send a side-by-side TCO comparison, line by line.

  • Can you co-exist with our incumbent for a quarter?

    Yes. Idukki’s embed runs next to any UGC tool on the same page. A holdout test hides our widget for a share of visitors. That shows our lift against your current set-up.

Talk to us

Tell us your context, we’ll show you the right setup.

We reply within one business day with a sample workspace tailored to your role and stack.

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Live in minutesDTC + B2B brands79 KB runtimeReal G2 reviews

Want results like these?

See the same widgets on a working store.

Open the demo store with no signup. Or pick your platform and get started.

On Shopify? Install from the App Store.

  • No credit card
  • Cancel anytime
  • GDPR self-certified · SOC 2 (in audit)