Scan to Shop · Channels
Put your customers on the shop floor.
A QR code on a shelf, a hang tag or a window opens your customers’ photos and videos on the shopper’s phone, right next to the product. One code per product or collection, a branded page that loads fast, and a report of what happened after the scan.
In your dashboard under Channels, then Scan to Shop. Not on Shopify? Talk to us.
See it styled by real customers
Photos and videos from people who bought it.
Tennis Cardigan Spring/Summer
$80.23
From the shelf code to the cart
The code opens your scan page: the product, then customer posts tagged to it. A tap opens your store, and the visit stays tied to the scan.
Three steps from a shelf to a basket.
The customer content is already in your Idukki library, tagged to products. Scan to Shop gives it a way off the screen and into the aisle.
A code can open
- A product
- A collection
- A category
- A label
- A lookbook
- Any URL
01
Create a code
Point it at a product, a collection, a category, a label, a lookbook or any URL. Every code is a short link you can repoint later, so a changed destination never means a reprint.
02
Print it
Pick a template. Your logo, colours and fonts come from your Brand Kit. Export a print-ready PDF at 300 dpi with 3 mm bleed and crop marks, or just the QR as PNG or SVG.
03
The shopper scans
They land on your scan page: your headline, one line of copy, the product with a Buy online button, and a vertical feed of real customers’ photos and videos. Or send the scan straight to your own product page.
Eight formats, already in your brand.
Every template fills itself from your Brand Kit: logo, colours, fonts. Pick a tagline from the library or write your own, choose whether customer photos print on the piece, and export.
- “See it styled by real customers”
- “Watch before you buy”
- “How it looks on real people”
- “Your size, on someone like you”
- “Loved it? Show us yours”
- Your brand
See it styled by real customers
Scan to shop
Shelf-talker
A6 · 148 × 105 mmClips to a shelf edge or stands folded as a tent.
- Your brand
How it looks on real people
Scan to shop
Hang tag
55 × 90 mmThreads onto a garment beside the price tag.
- Your brand
Watch before you buy
Scan to shop
Counter stand
A5 · 148 × 210 mmTills and display tables, with three customer photos.
- Your brand
Shop the window, even after hours
Scan to shop
Window poster
A3 or A2Shop windows, so people can browse after hours.
- Your brand
Your size, on someone like you
Scan to shop
Mirror cling
120 × 120 mmFitting-room mirrors: how others styled this.
- Your brand
Need ideas? Scan for real looks
Scan to shop
Rail strip
210 × 70 mmClothing rails and aisle ends, one per collection.
- Your brand
Loved it? Show us yours
Scan to shop
Box insert
A6 · 105 × 148 mmIn the parcel, asking the buyer for their photo.
Sticker sheet
A4 · 24-upOne code per product, printed for a whole collection.
Print-ready PDF
300 dpi, 3 mm bleed, crop marks. Hand it to any print shop as it is.
QR on its own
PNG or SVG of the code, for packaging artwork your designer already owns.
Blocked below 20 mm
Export refuses a QR that would print smaller than 20 mm, the usual floor for a reliable scan.
Blocked on low contrast
A brand colour too close to its background stops the export, rather than printing a code nobody can read.
Rights first. Customer photos only print when the post has rights approved in Idukki Rights Management. Paper cannot be unpublished, so the templates never offer anything else.
Bulk for a whole range. One code per product in a collection, laid out as A4 sticker sheets, 24 to a page, ready to peel onto shelf edges or swing tags.
Scan page
Headline, product card, customer feed
Your product page
Straight to your store
yourstore.com/products/…
The scan is still counted.
A page built for the aisle, not the sofa.
The shopper is standing up, one hand on the product, on mobile data. The scan page is sized for that moment: your headline and one line of copy, the product card with a Buy online button, then a vertical feed of real customers’ photos and videos tagged to exactly what they are holding.
Would rather send them to your own product page? Any code can skip the scan page and open your store directly. You still get the scan in the report.
Stock, holds and saves on the scan page.
These show when your store sends stock data. Without it, the scan page leaves them out.
Live stock
The scan page shows what is in stock in this store, and online.
Reserve in store
The shopper holds a size or colour for 24 hours and collects it at the till.
Save for later
The shopper saves the product with their consent, to come back to it.
From a scan in the aisle to the order it led to.
Physical retail has always had to guess what a shelf-talker did. Each code reports what happened after it was scanned, and where the trail reaches a sale, which kind of sale it was.
Proven
Online orders whose checkout carries the visitor id from the scan.
Influenced
Orders linked to the scan less directly than that.
In store
Single-use scan codes redeemed at the Shopify POS till.
Each reported as its own number. Proven and influenced are never added together.
Scans and unique scanners
Per code, so ten scans by one curious person read as one.
Placement
Which store and which zone: window, rail, mirror, till.
Time of day
When the codes get scanned, including after closing.
What they did next
Posts viewed, videos watched, product taps, add-to-carts and shares on the scan page.
Online orders
Tied back to the scan through Idukki’s visitor id, the same one the widget uses.
In-store sales
On Shopify POS, through an optional scan-to-unlock, single-use offer code the shopper shows at the till.
Wherever a shopper stops to look.
Shelves and rails are the obvious place. The rest of the shop, the parcel and the retailer you do not own are the ones that are easy to miss.
Fitting rooms
A mirror cling that answers the question every shopper asks in there: how does this look on someone like me.
Shop windows
A poster that keeps selling after closing. Passers-by browse the customer feed and buy online.
Parcels and receipts
A box insert or receipt code that asks the buyer for their own photo, feeding your UGC collection.
Collect UGCPop-ups and events
Put the code on the screen beside a wall of customer content. A glance then has somewhere to go.
Digital signageMulti-store chains
One code per store, so the report compares branches instead of blending them.
Sold through other retailers
Your own shelf-talker in someone else’s store gives you in-store data you otherwise never see.
Get started.
On Shopify, install Idukki and open Channels, then Scan to Shop. On another platform, tell us about your stores and where the first codes would go.
- See what a shopper sees: the demo scan page.
- Setting up already? Read the Scan to Shop setup guide.
- Planning placements? Read how to bring customer photos onto the shop floor.
Questions, answered.
Is Scan to Shop available now?
Yes. It is in your Idukki dashboard under Channels, then Scan to Shop. To see what a shopper sees, open the demo scan page at app.idukki.io/q/demo.
What can a code point at?
A product, a collection, a category, a label, a lookbook or any URL. Each code is a short, repointable link, so you can change where it goes later without reprinting it.
What does the shopper see after scanning?
A merchant-branded scan page on their phone: the headline and line of copy you chose, the product card with a Buy online button, and a vertical feed of customer photos and videos tagged to that product or collection. If you prefer, the scan can go straight to your own product page instead.
Which customer photos can be printed?
Only posts whose rights are approved in Idukki Rights Management. A printed shelf-talker cannot be taken down the way a web page can, so the templates only offer content you have permission to put on paper.
How small can the QR code be?
The export is blocked if the code would print smaller than 20 mm, or if the colours are too low in contrast to scan reliably. Every template already sizes the code above that floor.
How are in-store sales counted?
On Shopify POS, through an optional scan-to-unlock offer: the scan page shows a single-use code the shopper presents at the till, which ties that sale back to the scan. Online orders are tied back through Idukki’s visitor id. Proven and influenced orders are reported separately and never added together.
Can the scan page show stock and hold a product?
Yes, when your store sends stock data. The page then shows stock in that store and online. The shopper can reserve the product in store for 24 hours, or save it for later. Without stock data, the page shows neither.
Can I print codes for a whole collection at once?
Yes. Bulk mode creates one code per product in a collection and lays them out as A4 sticker sheets, 24 to a page.
Scan one before you print one.
The demo scan page shows exactly what a shopper sees on the shop floor.
