Verified buyer
In one sentence
A verified buyer is a reviewer whose purchase has been chain-of-custody confirmed by the platform (order ID matched). AI shopping agents weight verified-buyer reviews roughly 14x more than unverified content when assembling shortlists.
In more detail
Mark verified buyers in schema.org with the `isVerifiedBuyer: true` field on each Review. The field is the single highest-leverage AEO signal on a PDP after AggregateRating itself.
In a sentence
“We added isVerifiedBuyer flags across the review feed and saw a 4x lift in Perplexity citations within six weeks.”
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