Idukki
B2B + SaaS, real customer contentB2B + SaaS
B2B + SaaS

Customer logos, case-study video and LinkedIn quotes, everywhere.

B2B buyers want proof. Idukki turns LinkedIn posts, case-study video and customer logos into a coherent social-proof system across your site.

No code · live in a day

+2.4× demo bookings when case-study video runs above the fold.

See it live

B2B + SaaS, as a shoppable wall

Hover any tile to see the product drawer. This is the live widget, not a screenshot.

Live
9:41
idukki · live preview

@maya_in_london

"Best fit I’ve owned": wearing the Linen overshirt + High-rise jeans

4.2k 187

Live preview

B2B + SaaS, shoppable wall

Hover any tile to see the product drawer.

Live · 37 KB runtime
  • Live
    @maya_in_london 412 28
  • Trip uniform 🧳
    @ava_nyc 298 19
  • My uniform now
    @priya_styles 540 64
  • Trench-coat weather
    @dani_fits 188 12
  • Day-to-night shoot
    @zoe_berlin 327 22
  • Capsule wardrobe pick of the season
    @sam_capsule 244 18

Click any pin to open the product card · Plug your handle, paste the embed.

The loop

How b2b + saas brands run the loop

Posts your customers already published become tagged, shoppable proof on your store. The whole loop runs on autopilot, you only approve what goes live.

B2B + SaaS customer post being tagged with a shoppable product@maya_in_londonLinen overshirt. Sage
Linen overshirt. Sage

Linen overshirt. Sage

£89

Shop now
  1. CollectPosts pulled in from your handles + hashtags.
  2. TagAI pins the product inside the shot.
  3. ShopAdd to cart without leaving the post.

Where to put it on your store

Each surface gets its own UGC job. Here's the widget shape per page, previewed with real customer content from your category.

  • Live preview
    Homepage

    Home page

    Logo wall + a 30-second auto-rotating quote band.

  • Live preview
    PDP

    PDP / use-case

    A relevant customer case-study video above the fold.

  • Live preview
    Lookbook

    Pricing

    Customer quotes by plan tier, social proof at the point of decision.

Widget gallery

See the layouts built for b2b + saas

Homepage reels, shoppable PDP video, community walls and review rails laid out the way your category sells. Browse every placement, then pick the set for your store.

Browse the gallery

Deep dive

The full b2b + saas UGC playbook.

Use cases, benchmark data, real examples, the tips that actually work and where Idukki fits. Written by the product team that ships b2b + saas every week.

Read the playbook

Proof from b2b + saas

Read the whole story, every study has the receipts.

All case studies

What customers say

Verbatim reviews from the Shopify App Store and G2. Every quote is auditable.

All reviews
  • COSSET CLOTHING logo
    COSSET CLOTHINGIndia
    We've been using Idukki – Shoppable Videos & UGC App for the past couple of months, and it's helped us finally make proper use of all our UGC and collaboration content across the website. Customers are able to see the natural flow and fit of the garments on women across different age groups, which has made the shopping experience feel far more real and relatable.
    Shopify App Store
  • Wear Your Opinion logo
    Wear Your OpinionIndia
    We've had a great experience using Idukki for integrating live UGC on our WYO website. The platform is extremely user-friendly, and the entire setup and usage process has been smooth and efficient. It has helped us seamlessly showcase real-time content from our social media, adding a layer of authenticity to our product pages.
    Shopify App Store
  • MF
    MOONFREEZE FOODS PRIVATE LIMITEDIndia
    From the first interaction with Idukki, it's clear this platform is in a class of its own. It's more than just a UGC content platform on Shopify; it's a game-changer that truly revolutionizes the way businesses can leverage user-generated content.
    Shopify App Store

Why UGC fits b2b + saas

The content your shoppers already trust.

B2B buying is committee-driven and risk-averse, so social proof is not a nice-to-have, it is the deal. Logos, named quotes, outcome stories and peer validation are what move a buyer from "interesting" to "safe to bring to procurement".

The content is different from DTC (case studies, LinkedIn posts, G2 reviews, customer talks) but the mechanism is identical: other people like me, succeeding with this, lowers my risk.

Team collaborating in an office
Business meeting with laptops
Software team working together

What it can move

  • Shorter sales cycles

    peer proof + outcome stories on key pages

    representative

  • Higher demo-request rate

    named quotes + logos near the CTA

    representative

  • Procurement confidence

    verified customer validation reduces committee risk

    representative

Ranges are consolidated from public industry sources (Bazaarvoice, Nosto, Yotpo, Wyzowl, Baymard, eMarketer, Mintel, TINT) or flagged representative. Your numbers depend on catalogue, traffic and placement.

Put it to work

Three placements that earn their pixels.

  • Logo + quote wall

    Named customers and outcomes placed beside the primary CTA.

  • Outcome case-study hub

    Filterable by industry and use-case so a buyer finds their twin.

  • LinkedIn + G2 aggregation

    Real advocacy posts and verified reviews surfaced as social proof.

Go deeper

Reading for b2b + saas teams.

Try it on your store

See category-specific layouts on a sample workspace.

We’ll preload sample data shaped like your vertical (fashion grids, beauty routines, hospitality stays) so you can demo internally with realistic content.

No credit card · Cancel anytime · SOC 2 + GDPR

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FAQ

FAQs

Quick answers from our team. If yours isn’t here, ask via the contact form.

  • Does UGC apply to B2B and SaaS?

    Yes, the format differs but the mechanism is the same. Logos, named customer quotes, outcome case studies, LinkedIn advocacy and verified G2 reviews are the peer proof that de-risks a committee purchase and shortens the cycle.

  • Where should B2B social proof live?

    Next to the decision. Logos and named quotes beside the primary CTA, an outcome case-study hub a buyer can filter to their own industry, and verified review aggregation on high-intent pages.

  • Can I turn LinkedIn posts into on-site proof?

    Yes. Idukki pulls customer LinkedIn advocacy and generates quote cards, so a champion’s post becomes a named, on-brand proof element next to your CTA instead of staying on a platform the buying committee never sees.

  • How do I help a buyer find a relevant case study?

    Run an outcome case-study hub filterable by industry and use-case, so a buyer finds their twin (same vertical, same problem) rather than scrolling a generic logo wall. That relevance is what shortens the cycle.

More categories

Same UGC stack, different playbook per vertical.

Buying for a specific role?

See the b2b + saas stack framed for a CMO, CTO, Head of Ecommerce or agency: the metrics, proof and modules each one cares about.

Browse solutions by role
4-min setupDTC + B2B brands37 KB runtimeReal G2 reviews

Built for your category

See category-specific layouts on a sample workspace.

We’ll preload sample data shaped like your vertical (fashion grids, beauty routines, hospitality stays) so you can demo internally with realistic content.

  • No credit card
  • Cancel anytime
  • SOC 2 + GDPR

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B2B + SaaS. UGC playbook + benchmarks — Idukki