idukki
Magento / Adobe CommerceNative integration
Shoppable UGC for Magento and Adobe Commerce.
Add the Composer module, wire up the GraphQL product feed, and place galleries on PDP, category or CMS blocks. Multi-website, B2B tiered pricing and Hyvä themes all carry through — the same stack Leroy Merlin runs.
No code · live in a day
- Multi-store & locale
- Scope-aware config
- B2B & B2C
- < 40 KB runtime
- $651Kattributed gross sales at Leroy Merlin with Idukki UGCidukki.io/case-studies/leroy-merlin
- 37 KBlazy-hydrating widget runtime, zero theme-speed impact
- +22%median PDP CR uplift with a UGC galleryIdukki cohort, 2024–26
How it installs here
Install as a Composer module, Magento / Adobe Commerce
Require the package, run setup:upgrade, enable per store view. Versioned and upgrade-safe.
Install on Magento / Adobe Commerce with the composer moduleReal integration primitive: Composer module
$ composer require idukki/module-shoppableVersioned, CI-friendly, and upgrade-safe.
Widget layout library
Pick the layout, not the integration
Every style ships on Magento / Adobe Commerce from the same composer module. Swap layouts without touching code.
- Shoppable reelLocale-scoped homepage slot
- Stories railCatalog landing pages
- Shoppable hotspotsPDP, per store view
@kim_sofa
"Sat in for 3 years": sofa
Live preview
Magento / Adobe Commerce, shoppable wall
Tap any tile to open the product drawer. This is the live widget, not a screenshot.
- Live@kim_sofa 386 28
- @rui_table 294 22
- @ana_chair 521 38
- @maya_bedframe 222 14
- @nora_brass 312 20
- @sam_dining 412 31
Click any pin to open the product card · Plug your handle, paste the embed.
Interactive formats
Six shoppable formats, live on Magento / Adobe Commerce.
Past the standard wall, the same widget runtime ships interactive formats: shop-the-look hotspots, shoppable stories, lookbooks and more. Pick a category and a format; each renders live and adds to cart.
Fashion + apparel
Each format below renders live with this industry’s real demo content.
Shop the Look. Tap-to-shop hotspots over a lifestyle image, with a shop-this-look rail. Where it fits: Homepage hero · campaign landing pages.
One data model
From a customer clip, to measured revenue
- 01Capture
Pull clips from social, reviews, and upload.
- 02Rights
One-tap creator permission, logged.
- 03AI tag
Auto-match every clip to the right SKU.
- 04Publish
Render to any surface on Magento / Adobe Commerce.
- 05Attribute
Tie views and taps back to revenue.
Zero site-speed impact
99/100 on a live production widget.
- Performance
- Accessibility
- Best Practices
- SEO
Values are estimated and may vary. Measured 12 Jun 2026 on the live widget.
- 0.4 sFCP
- 0.9 sLCP
- 0 msTBT
- 0CLS
- 1.0 sSpeed Index
A production Idukki gallery on widget.idukki.io: a 37 KB lazy-loaded runtime with 0 ms blocking time and CLS 0 that does not move your Core Web Vitals. The widget earns the score, not this page.
Run it yourself on PageSpeed- LCPLargest Contentful PaintStays under 2.5s
- CLSCumulative Layout ShiftUnder 0.1, reserved space
- INPInteraction to Next PaintUnder 200ms
Thresholds shown are Google’s Core Web Vitals “good” boundaries. The headline scores above are a real, dated measurement of the live widget.
Where idukki ships on Magento / Adobe Commerce
One data model, every surface a shopper meets
Pick the placements that fit your Magento / Adobe Commerce storefront. They all read the same catalogue and the same approved UGC.
PDPPDP galleryWhite Sweater · $110.76Shop
Shoppable UGC hot-spotted to every SKU on the product page.
HOMEHomepage heroNew season · ShopShop
A full-bleed video hero that routes shoppers into collections.
PLPCategory stripAirlift Shorts · $64.76Shop
Inline UGC row merchandised across any collection page.
STORIESStories railTennis Cardigan · $80.23Shop
A sticky story bar above the fold, IG and TikTok-native UGC.
COMMUNITYCommunity wallJute Tote · $12.76Shop
A moderated social wall of customer posts, filterable by tag.
FEEDInspiration feedBodycon SPF 50 · $64.76Shop
An editorial shop-the-feed grid for lookbooks and drops.
HOTSPOTSHotspotsWROGN Watch · $24.76Shop
Tappable product pins layered onto any image or video.
CARTCart cross-sellWomen Oval Sunglasses · $14.72Shop
A shoppable clip in the cart drawer that lifts basket size.
Built for Magento / Adobe Commerce
What the Magento / Adobe Commerce integration gives you.
GraphQL product feed with attributes
Hyvä Themes friendly
Multi-website + multi-store support
B2B catalog + tiered pricing
Customer proof
$651K attributed · 10 mo
Drove $651K in attributed gross sales with shoppable customer content
Leroy Merlin · Home + DIY
Read the case study
Already running a UGC tool?
Switching to Idukki on Magento / Adobe Commerce takes an afternoon.
Keep your catalogue and clips. We map your existing setup and go live on the composer module, with no re-platforming.
- Idukki vs YotpoYotpo has narrowed hard: it sunset Subscriptions in May 2025 and shut down its Email + SMS products on 31 December 2025 (the SMS customer base went to Attentive), leaving Reviews, Visual UGC and Loyalty. Entry tiers are now published, but each product is still billed separately with order-volume caps. If you built on the old all-in-one Yotpo, this is the moment to re-evaluate. Idukki is one platform, every module, billed simply per impression.
- Idukki vs OkendoOkendo is the polished Shopify-native customer-marketing suite: five connected products (Reviews, Loyalty, Referrals, Quizzes, Surveys), well-designed widgets, rights workflow via its Foursixty unification, 18,000+ Shopify brands. Narrowly Shopify-focused and billed per order. Idukki ships the UGC core across Shopify, WooCommerce, BigCommerce and Wix, with shoppable video included on every plan.
Answers for Magento / Adobe Commerce teams
Quick answers from our team. If yours isn’t here, ask via the contact form.
How do I install Idukki on Magento / Adobe Commerce?
Two ways. The native path uses the module / extension (composer). Or paste the universal ~37 KB script snippet, which works on Magento / Adobe Commerce (and any platform) today with no native install required.
Will the widget slow down my Magento / Adobe Commerce store?
No. The runtime is a ~37 KB script that lazy-hydrates below the fold, so it has zero impact on theme load speed and Core Web Vitals.
Can I tag products from my Magento / Adobe Commerce catalog?
Yes. GraphQL product feed with attributes. Customers move from a customer photo or video to a tagged product and into the cart in a click.
Book a demo
Add UGC to Magento.
See Idukki running on a Magento / Adobe Commerce store in a 20-minute walkthrough. We’ll map your catalogue and show the composer module install live.
- Multi-store & locale
- Scope-aware config
- B2B & B2C
- < 40 KB runtime
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