The JSON dialect of schema.org markup, embedded in ` ` tags. The format Google explicitly recommends over Microdata or RDFa.

AEO and AI search

JSON-LD

In one sentence

The JSON dialect of schema.org markup, embedded in `<script type="application/ld+json">` tags. The format Google explicitly recommends over Microdata or RDFa.

Also calledlinked data JSON

External reference

json-ld.org

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