Affirmative consent
In one sentence
An active "yes" from the data subject (typed, ticked, tapped), as opposed to passive opt-in or silence. The GDPR standard for commercial reuse of identifiable content.
Read more on this
Strategy
GDPR, consent and UGC
UGC shows identifiable people, so it is personal data under GDPR. A defensible programme records scoped permission, honours removal requests, and minimises what it holds.
Strategy
How to legally collect UGC from Instagram and TikTok
A repost is not permission. To put a customer's photo or video on your store or in an ad you need a documented licence, with a recorded reply that grants it.
Strategy
How to Get Rights to Repost Customer UGC (with Templates that Average 38% Yes-Rate)
DM, comment and email templates with response rates of 24-41%, the 24-hour ask window, one-tap consent links and audit trails. Built from 60,000+ rights requests.
Stop renting six tools. Ship one.
Spin up your first widget in 4 minutes. Migrate from Bazaarvoice, EmbedSocial, Tolstoy or Videowise in a day. Your CFO will love us. Your CRO already does.
- No credit card
- Cancel anytime
- GDPR + SOC 2 (in audit)
