Case studies
Travel + Holiday Resorts
Sterling Holidays
A #SterlingHolidays SNAP-TAG-SHARE inspiration wall runs 90 live galleries at 3.06M impressions
90 galleries · 3.06M impressions
Live galleries
0
Largest single deployment in this measured cohort
Widget impressions
0.00M
Idukki widget analytics, trailing 12 months
Visitors reached
0.00M
Unique sessions served an impression
The challenge
A holiday resort booking is sold on the feeling of being there, something a brochure photoshoot can gesture at but a real guest's own photos and videos make credible. Resort marketing needs that guest content flowing continuously across many resort-specific pages, not one hero gallery.
What we did
- 1Ran a #SterlingHolidays hashtag campaign collecting guest photos and videos across properties.
- 2Deployed 90 separate inspiration-wall galleries, one per resort/property page, from the same collected content pool.
- 3Moderated incoming UGC before it reaches any live gallery.
Stack
- Idukki SNAP-TAG-SHARE inspiration wall
- Hashtag campaign collection
- AI moderation
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