Idukki
Free tool · works with or without AI

UGC ad scripts, written in seconds.

Give it a product, a benefit, an audience and a hook style. Out comes a set of short-form scripts with hook variations, timecoded beats and a CTA, built on the hook formulas that actually hold attention. Ready to hand to a creator.

The hook styles

Six proven openers, filled from your inputs.

The first three seconds decide whether anyone watches the rest. Each style is a different way to earn those seconds. Pick the one that fits your product, and the generator fills the formula with your benefit and audience, then writes the beats around it.

  1. 01

    Problem → solution

    Open on the pain your audience actually has, then show the product resolving it on camera.

  2. 02

    Social proof

    "This is the one that’s all over my feed." Lean on genuine word-of-mouth, then prove it.

  3. 03

    Unboxing / first impression

    Real reactions, no over-acting. First use is the payoff.

  4. 04

    Before → after

    Honest before, visible after. The transformation is the hook.

  5. 05

    Mistake / myth-bust

    "You’ve been doing this wrong." Correct a common mistake with the product.

  6. 06

    Listicle

    "3 reasons people are switching." Fast, scannable, screenshot-friendly.

Honest about what it writes.

The generator never invents stats, prices or features. It builds the structure and the hooks from your inputs, and leaves bracketed prompts wherever a real detail belongs, so the script stays truthful and the creator fills in what only they can.

FAQ

Does it need an AI key?+

No. The generator fills proven UGC hook and script formulas from your inputs entirely deterministically, so it always returns a usable script pack with hook variations and timecoded beats. If the deployment has an ANTHROPIC_API_KEY set, you also get fresh AI-written scripts on top, grounded in the same inputs.

Will it invent claims about my product?+

No. Both the template engine and the AI layer are constrained to use only the product, benefit and audience you provide. Anywhere a real detail is needed, the script leaves a [bracketed] prompt for you or your creator to fill, rather than fabricating a stat or feature.

What do I enter?+

The product name, one clear benefit, who it is for, and optionally one concrete detail to show on camera. Then pick a hook style. The more specific the benefit, the sharper the scripts.

Can I use these for paid ads?+

Yes. The scripts are written for short-form video (TikTok, Reels, Shorts) and work for both organic UGC and paid spark ads. Hand the hook variations to a creator to test which opener holds attention longest.

Already sitting on customer videos?

Idukki turns the UGC you already collect into shoppable, product-tagged ad creative, so the script and the footage and the checkout all live in one place. The generator is the free starting point for the script.

Where Idukki ships

Same data model. Every surface a shopper meets.

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Free UGC ad script generator, hooks + short-form scripts for TikTok + Reels — Idukki