Get paid for content you already make.
Join 12,000+ creators on Idukki. Take paid briefs from real brands, or license your existing clips to earn for years. You keep 70% of every licence.
- 12,000+Creators on the network
- $2.1MPaid out to creators in 2026 so far
- 70 / 30Creator / Idukki revenue split
- 5-dayMedian brief-to-delivery turnaround
Why creators stick with us
Two ways to earn
Take paid briefs from real brands. Or license your back-catalogue on the Idukki Marketplace, every clip can earn for years.
Rights stay yours
You own every clip. We license, not buy. Per-impression, per-month or perpetual, your choice, every time.
Global payouts
Stripe Connect in 30+ currencies. We handle the 1099 / W-8BEN paperwork + tax withholding.
Fast payments
Net-30 on commissioned briefs. Royalties paid monthly on marketplace licences.
AI brief matching
We surface briefs that match your niche, voice and equipment. No bidding wars.
Get discovered
High-performing creators get featured in our partner brand newsletters reaching 60k+ brand teams.
How it works
- 01
Apply
Two-minute application. Drop links to 3 existing clips + your category + rates.
- 02
Approved
We review portfolios weekly. Most applicants hear back within 5 business days.
- 03
Pick a brief
New paid briefs land in your inbox + dashboard. AI surfaces only the ones that match your niche.
- 04
Deliver
Submit drafts on our brief workspace. Brand approves or sends one revision round.
- 05
Get paid
Net-30 on commissioned briefs. Royalties paid monthly on marketplace licences. Stripe Connect.
Your storefront, your rates
Set up a creator storefront in minutes: define your packages, set your own rates, and let brands order directly. Orders, files and payouts live in one dashboard.
A storefront brands can order from
Your packages (1 video, a bundle, a retainer), your formats, your turnaround. Brands pick and order without a back-and-forth.
You set the rates
Price per video, charge extra for paid-ads or whitelabel rights, and raise rates as you build a track record. You keep your rights.
Orders + payouts in one place
Briefs land in your dashboard, you deliver, you get paid. Stripe Connect handles the money and the tax paperwork.
What creators tend to earn
Illustrative ranges, not a guaranteeGetting started
$300–900 / mo
First briefs, building a reel and a reputation.
Established (3–6 months)
$1,200–3,000 / mo
Repeat briefs, bundles, paid-ads rights.
Top creators
$4,000+ / mo
Retainers and whitelabel deals with returning brands.
Earnings depend on your rates, niche, output and how often brands rehire you. These ranges are illustrative of an active creator’s trajectory, not a promise. New guidance: what to charge and how to land brand deals.
We pay for content in
- Beauty + skincare
- Fashion + apparel
- Fitness + wellness
- Food + drink
- Home + lifestyle
- Tech + gadgets
- Travel + hospitality
- Pets
- Parenting + kids
- Outdoors + sport
- B2B + SaaS
- Wedding + events
Don’t see your niche? Apply anyway, we onboard new categories every quarter.
Two-minute application. Hear back in 5 days.
Drop your details + your best clip. We review portfolios every Tuesday; approved creators get their first brief inbox-ready within 14 days.
- No minimum follower count
- Any platform. TikTok, IG, YouTube, X, Threads
- Tax + payout setup done in the dashboard
Want results like these?
Bring your own data, see the same numbers in 30 minutes.
We’ll spin up a sample workspace pre-loaded with your live IG / TikTok / Reviews so you can compare apples to apples before signing anything.
- No credit card
- Cancel anytime
- SOC 2 + GDPR
