Top fans and benchmarks
Meet the customers who post about you most, and see how your UGC compares with stores like yours. A leaderboard of your biggest fans, a fair comparison with similar live stores, and the product pairings your customers already love.
In the Insights section of the dashboard. Pricing is impression-based; ask us to confirm for your plan.
Benchmarking
Click rate · new posts · creators vs similar stores
Peers
Similar traffic
Minimum
10 stores
Window
30 days
What you get
- Top Fans: the customers and creators who post about you most, ranked, with their likes, comments and latest post
- You vs similar stores: your click rate, new customer posts and creators over the last 30 days, against live stores with similar widget traffic
- A plain standing for each one: the share of similar stores you are ahead of, next to the typical store and where the top quarter starts
- Fair by design: no comparison until there are at least 10 comparable stores, and never another store’s own numbers
- Product pairings: the products your customers show together in one post, ready as bundle and cross-sell ideas
- AI Creative Brief: themes, angles, ad captions and a call to action for a product, written from its customer posts
How it works
- Step 01
Collect as usual
Every post you collect is credited to the person who made it and counted toward your benchmarks. There is nothing extra to set up.
- Step 02
See where you stand
Benchmarks places you among live stores with similar widget traffic over the last 30 complete days, and says so plainly when it has to widen the group.
- Step 03
Act on it
Thank and reward your top fans, ask them for usage rights, bundle the pairings they love, and turn their words into ad copy with a brief.
What’s included
- Top Fans leaderboard, sortable, with Excel export
- Peer comparison on click rate (clicks ÷ widget impressions), new customer posts and creators
- Your own month against last month: posts, engagement, creators and top platform
- Product pairings from tagged customer posts
- AI Creative Brief, up to 10 a day per store, printable as a PDF
Try Idukki on a demo store first.
The demo store shows Idukki widgets on a sample shop. No signup and no email needed.
Questions about top fans and benchmarks? Send us a note.
