From idukki.io customer stories
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The full-stack UGC platform for modern commerce. Galleries, shoppable video, AI product tagging, A/B testing, reviews and rights management — one platform…
From idukki.io customer stories
All case studiesFrom idukki.io customer stories
All case studiesFrom idukki.io customer stories
All case studiesFrom idukki.io customer stories
All case studiesFrom idukki.io customer stories
Case studiesFood + beverage
Launch-week hashtag campaign hit 11k pieces of organic content
11k posts · +33% RVR
Pieces of UGC11,238Revenue / Visitor+0%Rights cleared4,019Spend per piece$0.00The challenge
Launch days had become predictable: ad spike, two-day spike in organic, then back to baseline. The team wanted a campaign that compounded for weeks, not days.
What we did
- 1Hashtag campaign across Instagram, TikTok and X aggregated into a live homepage band.
- 2Auto-DM rights flow with explicit consent capture, every post on the homepage had verified usage rights.
- 3Hashtag campaign API piped winners into the email sequence and a post-launch retargeting audience.
“Our community did our marketing for us. We just had to give them a great hashtag and a place to be seen.”
Stack
- Shopify
- Klaviyo
- Meta CAPI
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