How To Embed Instagram Hashtag Feed on Any Website?
Transform your website with Idukki's comprehensive guide to embed Instagram hashtag feeds. Boost engagement with real-time, dynamic content from your audience.
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by Rohin Aggarwal
- 8 Min
In This Article
Introduction
Your audience is always active on Instagram, posting, tagging, and sharing content about your brand — each hashtagged post is filled with enthusiasm and authenticity. However, are you harnessing this vibe for your website? With 70% of shoppers looking to Instagram for their next purchase, integrating your Instagram hashtag feed into your website becomes crucial for capitalizing on this trend.
Incorporating an Instagram hashtag feed changes your website into a dynamic platform driven by brand campaigns and user-generated content (UGC). An Instagram hashtag feed goes beyond the usual—it builds a captivating experience that attracts visitors, holds their attention, represents the engaged community around your brand, and boosts conversion rates.
In this blog, we will investigate ways to smoothly incorporate Instagram hashtag feeds, providing methods, tips, and resources to maintain the freshness, interactivity, and appeal of your content. Prepare to harness the social momentum around your brand and transform your website into a center of real-time content.
What Is Instagram hashtag feed?
An Instagram hashtag feed is a curated stream of Instagram posts that use a specific hashtag as the source. Hashtags on Instagram serve as searchable tags that categorize content based on a theme, campaign, or topic. When users include a particular hashtag in their posts, it groups that content with others using the same tag, creating a collection of related posts. A hashtag feed displays these posts in one place, often embedded on a website or app to showcase user-generated content in real time.
If you embed Instagram hashtag feed on a website, it allows for highlighting customer experiences, fan interactions, or campaign engagement directly on the website. This dynamic content not only keeps the site visually engaging but also adds authenticity by showcasing real interactions with Instagram users. It’s an effective way to integrate social media with your website, keeping the content fresh and interactive for visitors.
For example, if you run a campaign around the hashtag #traveldiaries, every public post on Instagram that uses this hashtag gets collected in a real-time feed. Businesses, influencers, and event organizers use hashtag feeds to showcase UGC, creating a sense of community and increasing engagement by connecting social media interactions directly to their websites.
Why embed Instagram hashtag feeds?
Embedding an Instagram hashtag feed on your website plays a vital role in addressing today’s non-linear customer journey. Currently, visitors follow a simple path from discovery to purchase; they often explore a brand’s social presence while navigating the website. By choosing to embed Instagram hashtag feed on website, you offer users a seamless experience, allowing them to engage with your brand’s real-time social content without leaving your site. This keeps them engaged longer, increases the likelihood of conversion, and fosters trust through authentic user-generated content. Some platforms even enable you to embed Instagram hashtag feed on website free, helping you extend your online reach effortlessly.
How to embed an Instagram hashtag feed?
There are several ways to embed an Instagram hashtag feed on your website, each catering to different needs and technical expertise:
1. Using social media aggregator tools:
A social media aggregator tool makes content collection, moderation, and display for Instagram hashtag feeds convenient. These platforms often provide user-friendly interfaces, customization options, and the ability to display feeds in various layouts (grid, carousel, etc.). These platforms generally require no prior coding knowledge. They facilitate the embedding of complete Instagram hashtag feeds and also manage the maintenance and upkeep of these widgets.
2. Manually embedding Instagram hashtag feed via Instagram’s embed feature:
Instagram allows users to embed individual posts directly from their platform. To do this,
- Navigate to the post you want to embed.
- Click on the three dots in the top right corner, and select “Embed.”
- Copy the provided HTML code and paste it into your website.
However, this method is best for showcasing single posts rather than a dynamic hashtag feed. This process does not allow you any moderation capabilities and also involves the upkeep of this widget manually.
3. Custom development to embed Instagram hashtag feed:
For those with web development skills, creating a custom solution using Instagram’s API can provide more control over the feed’s design and functionality. This approach, however, requires advanced technical knowledge.
Each of these techniques has its own functions and features, so choose the one that best fits your technical skills and the goals you have for your website. If you want a hassle-free method, then choosing a social media aggregator platform like Idukki can be the best option for you.
Methods to embed an Instagram hashtag feed
Embedding an Instagram hashtag feed on your website can be achieved using several methods, all of which enhance user engagement and enrich your site with real-time, user-generated content. Let’s break down the main steps to embedding your Instagram feed effectively:
1. Collect & curate Instagram hashtag feed
The first step is to choose a reliable social media aggregator like Idukki to help you pull in content from Instagram. Start by selecting specific hashtags relevant to your brand or campaign. The aggregator will automatically collect posts that use these hashtags, allowing you to embed Instagram hashtag wall on the website seamlessly. From there, you can curate the feed by selecting the most relevant or engaging posts to display on your website, ensuring your audience sees the best content.
2. Customize & moderate feeds
Once you’ve curated your content, you can customize the appearance of your Instagram feed to match your website’s design. Most social media aggregators like Idukki offer various Instagram widgets layouts, and styling options, allowing you to adjust colors, fonts, and formats. Moderation tools help you filter out unwanted or inappropriate content, ensuring that only posts that align with your brand’s message appear in the feed.
3. Get embed code to display feeds on website
After curating and customizing your feed, the next step is to generate the embed code. This code will allow you to display the Instagram hashtag feed directly on your website. Copy the code from your social media aggregator tool and paste it into the HTML section of your website where you want the feed to appear. Once embedded, the feed will be live on your site, updating automatically with fresh posts based on the chosen hashtags.
By following these methods, you can easily find the solution to the prevailing question — how to embed Instagram hashtag feed on your website.
Benefits of embedding Instagram hashtag feed on your website
Integrating an Instagram hashtag feed on your website brings a multitude of benefits that can elevate your brand’s online presence and engagement. Here are some compelling reasons to consider this powerful feature:
- Displays Authentic UGC & Social Proof: When you embed Instagram hashtag feed on website, it showcases genuine user-generated content, reinforcing trust and providing social proof. With 61% of Gen Z preferring UGC over other content formats, this enhances your brand’s credibility and resonates strongly with audiences.
- Fresh Content Updates: The feed updates in real-time, ensuring your website stays dynamic and engaging without requiring constant manual intervention.
- Drives Conversions & Social Commerce: Embedding the feed, along with product tagging, showcases real-time user experiences and links directly to products, influencing purchasing decisions and boosting sales.
- Enhances SEO: Regularly updated content with relevant hashtags improves your site’s SEO ranking when you embed Instagram hashtag feed on website, making your site more discoverable.
- Strengthens Engagement: Some platforms offer options to embed Instagram hashtag feed on website free, encouraging visitors to interact with your content and even contribute their own posts, increasing participation.
- Cross-Platform Traffic: Embedding the feed prompts visitors to explore your Instagram account, driving traffic and engagement across both your website and social media.
Embracing the strategy to embed an Instagram hashtag feed on your website opens the door to a wealth of opportunities, transforming user-generated content into a powerful asset for enhancing engagement and driving business growth.
Guide on adding Instagram feed to website
To embed an Instagram hashtag feed on your website, follow these simple steps:
- Choose a social media aggregator: Select a tool like Idukki, which offers a comprehensive guide on how to add Instagram hashtag feed on website, making it easy to showcase user-generated content (UGC).
- Sign up or Log in: Create an account or log in to access the dashboard.
- Fill in your company details: Provide basic information about your company for personalization.
- Select your hashtag source; Choose Instagram and input the relevant hashtags to collect UGC.
- Manage your feed: Filter out any unwanted posts and prioritize those that align with your brand image.
- Select feed type: Decide whether you want a live feed that updates automatically or a static feed showcasing selected posts.
- Customize the appearance: Adjust the design to fit your website’s style or publish the default layout directly.
- Generate the embed code: Copy the embed code provided by Idukki.
- Paste the code on your website: Insert the code into the HTML section of your site where you want the feed displayed.
- Monitor performance: Use Idukki’s analytics to track engagement and optimize your feed accordingly.
For a step-by-step guide with detailed explanations and visuals, check out Idukki’s video tutorial.
Which businesses can profit from Instagram feed?
Every business, regardless of its nature or size, can benefit from embedding an Instagram hashtag feed on its website. This strategy allows brands to showcase real-time, authentic user-generated content, fostering credibility and trust among potential customers. By featuring authentic and engaging posts, businesses can create a dynamic online experience that encourages visitor interaction and drives conversions.
Brands can transform their site into a platform that reflects organic customer experiences and engagement. This strategic move strengthens your brand presence and keeps your site lively and connected to your audience, enabling any business to enhance its digital footprint and drive growth effectively.
Why Idukki is the best to embed an Instagram hashtag feed on websites?
Due to its user-friendly interface and robust features, Idukki stands out as the best social media aggregator tool for embedding an Instagram hashtag feed. The platform allows businesses to conveniently embed Instagram hashtag feed on website, making the process seamless and efficient. With a variety of customization options, users can tailor the appearance of their feeds to align perfectly with their website’s design.
Idukki offers mobile-friendly widgets optimized for page speed and SEO, allowing businesses to easily embed Instagram hashtag feed on website. With access to custom CSS, users can personalize feeds according to their brand guidelines. The platform ensures 24-hour auto-sync for fresh content and enables quick inventory syncing. Idukki’s product tagging feature enables social commerce and drives conversions. In-depth analytics and performance tracking help measure ROI effectively. Additionally, Idukki presents UGC as social proof, while helping with rights management for the content. Overall, Idukki is the best solution for how to embed Instagram hashtag feed on website, providing ease and effectiveness.
Conclusion
Embedding an Instagram hashtag feed on your website turns UGC into a powerful tool for building trust and engagement. It boosts credibility, increases visual appeal, and drives conversions by showcasing real-time interactions. Social media aggregators like Idukki simplify the process, offering easy customization and management for dynamic content.
Incorporating these feeds strengthens the connection between your brand and its audience, encouraging more participation and community building. Whether promoting campaigns or highlighting customer stories, an Instagram hashtag feed elevates your site, enhances engagement, and solidifies your brand’s presence online. Embed an Instagram hashtag feed on your website now to gain the maximum advantages.
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Transform your UGC management from a jumbled mess to a work of art.
Integrates with multiple social media platforms and Get unlimited no. of sources you want to use to capture more media.