How To Embed Instagram Feed On Website?
Discover easy ways to embed Instagram feeds on your website. Enhance user engagement and display fresh content with Idukki’s step-by-step guide.
- by Rohin Aggarwal
- 10 Min
In This Article
Introduction
Imagine visitors seamlessly engaging with your Instagram feed right on your e-commerce website—sounds exciting, doesn’t it? With Instagram boasting 1.4 billion users globally in 2024, there’s a massive audience you can tap into, and social media aggregators are the perfect tool to make it happen. These aggregators allow you to effortlessly embed Instagram feeds onto your website, alongside content from other platforms, enhancing your site’s visual appeal and interactivity.
Suppose your Instagram feed is packed with relevant content. In that case, integrating it into your website can offer the best of both worlds—boosting engagement while keeping visitors connected to your social presence. And the best part? You won’t need a developer to implement this feature. It’s a simple, reliable way to amplify your brand’s impact!
Reasons to embed an Instagram feed on your website.
There can be various use cases for embedding Instagram feeds, which can benefit your business in multiple ways. Here’s why you should embed Instagram feeds on your website:
Boost engagement:
Your Instagram marketing strategy allows you to create attractive and relevant content. By embedding your feed, you encourage website visitors to engage with your social media and boost both website and Instagram engagement.
Build trust with social proof:
Displaying real-time user-generated content, testimonials, and interactions from Instagram serves as powerful social proof, boosting trust and credibility for your brand or business.
Showcase user-generated content (UGC):
If your audience collaborates with you, embedding your feed can highlight this UGC, fostering a sense of community, authenticity, and outreach encouraging others to participate.
Solidify brand aesthetic:
Instagram feeds are often well-curated to reflect your brand’s visual identity. An Instagram feed widget helps you to maintain a cohesive aesthetic across platforms. This makes your website look rather refined.
Keep fresh visual content:
Embedding your Instagram feed on your website ensures your website’s dynamic and updated status. The latest content from your Instagram feed can be integrated with your website without constant manual updates.
Streamline content management:
Embedding your Instagram feed reduces the hassle of updating your website manually. Instead, you can use your Instagram posts to put forth events, promotions, or new products, making content management more efficient.
Increase time on site:
Visitors are likely to have an extended session duration with engaging visuals. Embedding your feed offers a live glimpse of your world, encouraging users to explore more content.
Hotspot for easy checkout:
Embedding your Instagram feed can facilitate easy checkouts. With platforms like Idukki, you can easily tag products in your Instagram posts for your website. The additional benefit is one-click checkouts for the tagged products, which can significantly increase your conversion rates.
Promotion and offer display:
Embedding an Instagram feed is useful for demonstrating brand events, promotions, or limited-time offers. You can embed Instagram photos, reels, and videos on your website to update visitors on current promotions, campaigns, or contests in real-time.
How to embed an Instagram feed via Instagram itself
Instagram posts can be embedded on your website through Instagram itself. To achieve that follow these simple steps:
- Log into Instagram on a desktop
- Select the post you wish to embed. It can be both a photo or a video
- Click on the three dots icon on the upper right corner of your post
- Select “embed”. Instagram will generate an HTML embed code for that post. If you want to include the caption too, check the “include caption” box.
- Copy the embed code
- Paste the embed code into the relevant section of your website’s code.
This feature simplifies the process, making it convenient to add an Instagram feed HTML embed that displays your photos and videos. However, this process has its own limitations. Embedding posts through Instagram doesn’t give you the liberty to embed the entire feed collectively or to moderate the feed content either—social media aggregators, like Idukki, are a great option for this.
How to embed Instagram feeds via a social media aggregator.
If you’re looking for an answer to “how to embed an Instagram feed on a website”, a social media aggregator is the right choice. A reliable way to seamlessly integrate Instagram feeds on your website is via Idukki. Idukki provides a user-friendly interface and a wide array of features, allowing you to easily embed Instagram content into your site. It offers advanced customization and layout options for multiple platforms, including UGC widgets, TikTok widgets, Instagram widgets, etc.
With Idukki, you can create a stunning Instagram gallery and ensure your website stays fresh with automatic content sync. Idukki, also the best UGC platform, offers a free Instagram feed embed option for a defined period making it accessible to everyone. This tool not only helps you embed your Instagram feed but also provides multiple social feed integrations.
You can follow these steps to embed your Instagram feed on the website:
1. Create a new account or log in to your existing Idukki account.
2. Fill in the basic details of your company.
3. Select the platform from where you wish to aggregate the feed. In this case, select Instagram. In this step, you also have to select the source for your Instagram content, which can be a hashtag, username, reel, story, or tag.
4 . In the next step, you can manage the content you wish to have on your website and its rights. This step also lets you tag products if required. Here you can also hide/ pin content, filter content via predefined parameters, and ask for rights to the UGC.
5 . Now, you can either go for a “Static Feed” with manual synchronization or a “Live Feed” with 24-hour auto synchronization options. The latter auto-updates the feed with fresh content for you.
6 . You can choose to customize the curated widget with the “Select your Layout” option or simply click on “Publish” to generate the embed code for your social media feed widget.
7 . Copy the generated embed code and paste it into the desired section of your website, where you want the Instagram widget to appear.
Hurray! You have successfully embedded a social media feed widget on your website. Enjoy the enhanced visual experience for your visitors!
8. Additionally, you can analyze the engagement stemming from your Instagram feed embedded through Idukki’s performance tracking and analytics tools.
Add Instagram feed to WordPress website
Looking to embed an Instagram feed into your WordPress website? Using Idukki you can easily bring Instagram content directly onto your site. Here’s how to do it:
- Start by creating a free account on Idukki and fill in the fundamental details.
- Select Instagram as your source for aggregating content, which allows you to easily embed Instagram photos on your website.
- Manage content and customize the appearance of the Instagram feed embed by choosing different layouts such as grid or carousel.
- Once you have customized the feed, Idukki will generate an HTML code for you. This code is what you’ll use to add Instagram feed to your website.
- Login to your WordPress admin panel. Choose the page, blog post, or section where you want to embed the Instagram feed.
- Click the (+) Add Block button in the WordPress editor. Then, select Custom HTML from the available blocks.
- Paste the copied Instagram embed code into the input box.
- Click the Update or Publish button to save your changes.
Add Instagram feed to Shopify website
With the Idukki, you can easily embed an Instagram feed on your Shopify website, enhancing your customer experience with social media updates. Here’s how to embed an Instagram feed on your Shopify website using Idukki:
- Begin by signing up for an account or logging in on Idukki. Fill in the basic requirements, like your company details.
- Select Instagram as your source, aggregate the content, and manage it for the Instagram feed embed.
- After this, you can customize the feed’s appearance. Choose the layout that best fits your Shopify store, whether it’s a grid, carousel, or other design, ensuring a smooth experience.
- Once your feed is ready, Idukki will provide an HTML code that you’ll use to embed Instagram feed on Shopify. Copy this code.
- Log in to Your Shopify Admin Store. In the left sidebar, navigate to “Sales Channels” and select “Online Store”.
- Under “Online Store”, click on “Themes”. In the Themes section, click the “Customize” button of the active theme.
- On the left panel, look for “Custom Content or Sections” and select Custom Liquid (or “Add Section” depending on your theme). In the Custom Liquid block, paste the embed code you copied from Idukki to embed Instagram feed on your Shopify website.
- Once the embed code is added, click the Save button to apply the changes.
Benefits of Using Instagram Feed Widgets
Utilizing Instagram widgets can offer several advantages, including:
- Instagram feed widgets allow dynamic content integration. Widgets automatically update to display your latest Instagram posts in real-time, keeping your website content fresh without requiring manual intervention.
- Instagram feed widgets offer customizable designs as they come in various sizes and styles, allowing you to choose the best for your website’s outlook. Customization options let you adjust layouts and designs to align with your brand.
- Another benefit of Instagram feed widgets is the interactive user experience. They allow users to interact with your content directly on your website. Visitors can interact with your Instagram profile without leaving your site, enhancing user engagement.
- Widgets provide a compact way to showcase your Instagram content, allowing you to display a visually appealing feed through efficient space utilization.
- Since widgets showcase visually rich content, they can captivate visitors’ attention, leading to longer site visits, boosted visibility, and increased interaction with your brand. This enhances user engagement and conversion rates.
By utilizing Instagram feed widgets, you enhance your website’s and users’ overall experience while providing a visually engaging, attractive, and interactive experience for your audience.
Which businesses can profit from an Instagram feed on their website?
Embedding an Instagram feed can benefit virtually any business as it enhances engagement while providing live updates from your feed. It provides an opportunity to showcase UGC via which businesses can build trust and credibility with potential customers. This dynamic feature allows companies to present their products or services appealingly, attracting more visitors.
Whether it’s highlighting customer testimonials, sharing personal moments, or displaying vibrant visuals, embedding an Instagram feed can enrich any business. Most importantly, this integration multiplies user traffic, boosts engagement, and increases checkout and conversions across various industries.
Why is Idukki the best social media aggregation platform?
Idukki stands out as the best social media aggregator platform, offering a wide array of functionalities. It is user-friendly as well as contains mobile-friendly widgets to ensure optimal performance across devices. Widgets generated are optimized for page speed and SEO as well. Idukki’s advanced customization allows users to implement their brand’s style, identity, and theme smoothly.
The platform also excels in pulling visual content from various sources, including Instagram stories and reels, ensuring fresh and dynamic feeds with 24-hour auto-sync. Additionally, Idukki simplifies content and rights management while enabling easy product tagging. Idukki’s analytics can benefit businesses by measuring engagement and scaling ROI. This makes Idukki an essential tool for maximizing the impact of UGC.
The Impact of Instagram Feeds on Website Performance
You can significantly improve your website and user experience via Instagram feeds, especially given the platform’s massive user base of over 1.4 billion. Instagram feed embedding can help businesses effectively target audiences that value visual content and look for social proof while making a purchase. Instagram feeds can enhance user engagement and experience, leading to longer time on site and increased interactions such as clicks, add-to carts, or checkouts.
A dynamic Instagram feed also enhances SEO by keeping the site updated with fresh visuals and crawling captions. Ultimately, the inclusion of Instagram feeds can drive traffic and improve overall website performance in a competitive digital landscape.
Conclusion
Businesses can significantly enhance their websites by using social media aggregators like Idukki to seamlessly embed visually engaging and regularly updated Instagram feeds. This not only improves the user experience but also helps drive traffic and boost conversions. As companies increasingly recognize the importance of integrating social media into their websites, Instagram feeds are becoming essential for building connections and establishing brand trust.
According to a survey by Yotpo, 88% of respondents agree that user-generated content (UGC) boosts conversion rates. With UGC and social media advertising expected to surpass traditional marketing as the most effective strategies, embedding Instagram feeds is crucial for staying competitive, increasing engagement, and enhancing brand credibility. Try it for free with Idukki today.
FAQs
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Transform your UGC management from a jumbled mess to a work of art.
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Transform your UGC management from a jumbled mess to a work of art.
Integrates with multiple social media platforms and Get unlimited no. of sources you want to use to capture more media.