# Variant resolution

URL: https://idukki.io/glossary/variant-resolution
Category: Shoppable video

The engineering of binding a hotspot to the right product variant (size, colour, scent) so the add-to-cart fires without a second click. Most shoppable-video implementations get this wrong on launch and conversion lift halves.

## Related terms

- [Hotspot tagging](https://idukki.io/glossary/hotspot-tagging)
- [Add-to-cart from video](https://idukki.io/glossary/add-to-cart-from-video)