# Product feed for agents

URL: https://idukki.io/glossary/product-feed-for-agents
Category: AEO and AI search
Also called: agent-readable feed, AI product feed

The catalogue exposed in agent-readable form, typically JSON over MCP, but also as a feed with rich schema.org markup. Without one, an agent cannot put the brand's products into its shortlist.

## Related terms

- [MCP (Model Context Protocol)](https://idukki.io/glossary/mcp)
- [Merchant MCP](https://idukki.io/glossary/merchant-mcp)
- [Product schema](https://idukki.io/glossary/product-schema)