# Post-purchase prompt

URL: https://idukki.io/glossary/post-purchase-prompt
Category: UGC operations
Also called: review request, photo request

An email or SMS sent 7-14 days after delivery asking the buyer for a review and a photo. Photo-incentivised prompts double yes-rate vs unincentivised. Watch FTC disclosure on meaningful incentives.

## Related terms

- [Yes-rate (rights)](https://idukki.io/glossary/yes-rate)
- [FTC Endorsement Guides](https://idukki.io/glossary/ftc-endorsement-guidelines)