# The best Covet alternatives in 2026: eight options for Shopify stores

Instafeed, EmbedSocial, Taggbox, Foursixty, Judge.me, Loox, Tolstoy and Idukki against Covet.pics. Entry prices, what each bill counts, product tags and video. We make Idukki.

By Rohin Aggarwal · 2026-10-22

Your Covet Growth plan holds five galleries. Then a sixth product launch needs a gallery of its own. The next plan is Premium, at $79.99 a month. That is also where hotspot tags live. This is usually the week a store starts pricing Covet alternatives.

**Quick answer**

- **Your own Instagram feed, free:** Instafeed by Mintt Studio. Product tags need its paid Pro plan.
- **Shoppable feeds with a free start:** EmbedSocial or Taggbox. Both bill by monthly views.
- **Photo reviews from buyers:** Judge.me collects photo and video reviews on its free plan.
- **Shoppable video:** Tolstoy, from $12 a month, or $8 billed yearly.
- **Social posts, reviews and video in one gallery:** Idukki. We make it.
- Vendor facts from each vendor's own pages, checked 22 October 2026. Last updated 22 October 2026.

## What Covet charges for today

Covet.pics builds shoppable galleries from Instagram posts and customer photo reviews. Its pricing page lists three plans. Each has a 14-day trial, and there is no free plan.

Lite is $9.99 a month for 1 gallery and 200 review request emails. Growth is $29.99 for 5 galleries and 500 review requests. It adds Instagram mentions, 2 hashtags, manual upload and branding removal. Premium is $79.99 for 50 galleries, 5 hashtags and 2,000 review requests. It also adds hotspot tagging.

Its Shopify listing says it pulls Instagram photos, videos and Reels. Buyers can send photo and video reviews, and you approve each one first. So Covet already shows video from Instagram.

## Why stores look past Covet

- **Gallery caps.** Lite holds 1 gallery and Growth holds 5. A sixth gallery means Premium, at $79.99.
- **Hashtag caps.** Lite syncs no hashtags. Growth syncs 2, and Premium syncs 5.
- **Hotspots on Premium only.** The pricing page lists hotspot tagging on the $79.99 plan alone.
- **Hashtags start from today.** Its help centre says a hashtag pull collects posts from the last 24 hours. It saves new posts from then on.
- **Hashtag posts lose the handle.** Its help centre says hashtag images show "@" in place of the username. It puts this down to Instagram's API.
- **One social source.** Its pricing page and listing name Instagram. We found no TikTok or YouTube source there.
- **Tags stay on your store.** Its help centre says product tags do not sync back to Instagram.

Our search did not surface the text of Covet's low-star Shopify reviews. So every reason above comes from Covet's own pages.

## How we picked and compared them

Covet does two jobs: shoppable Instagram galleries and photo review galleries. Each tool here does at least one of them on Shopify. We asked five questions of each:

- **Main job.** Instagram feed, shoppable UGC gallery, photo reviews or shoppable video.
- **Entry price.** The free plan, or the cheapest paid plan.
- **What the bill counts.** Galleries, feeds, views, orders, viewers or impressions.
- **Product tags.** Can a shopper go from the post to the product?
- **Video.** Can the gallery show video, and on which plan?

We make Idukki, so it sits apart at the end. We wrote the questions, so weigh them yourself. Star ratings are left out, as they move weekly. We have no commercial tie to any tool here except our own.

## The eight options at a glance

| Tool | Main job | Entry price | What the bill counts | Product tags | Video |
| --- | --- | --- | --- | --- | --- |
| Covet.pics (baseline) | Instagram and photo review galleries | $9.99 a month; 14-day trial | Galleries, hashtags and review emails | Yes; hotspots on Premium, $79.99 | Instagram videos and Reels |
| Instafeed (Mintt Studio) | Your own Instagram feed | Free plan; paid prices vary by listing | Plan tier | On the paid Pro plan | Reels |
| EmbedSocial | Social feeds and reviews | Free: 1 source, 500 views a month | Sources and views | Yes, in its Shopify app | Yes, tags on photos or videos |
| Taggbox | Social feeds, video and reviews | Free: 1 feed, 500 views a month | Feeds and views | From Growth, $39 a month | Shoppable video named on its listing |
| Foursixty | Shoppable Instagram and TikTok | $90 a month; 14-day trial | Plan tier | Yes | Reels and TikTok from $300 |
| Judge.me | Product reviews | Free; Awesome is $15 a month | Flat monthly fee | Reviews sit on each product | Video reviews on Free |
| Loox | Visual product reviews | Free up to 500 total orders | Orders a month | Reviews sit on each product | Video reviews from $49.99 |
| Tolstoy | Shoppable video | $12 a month, or $8 billed yearly | Monthly viewers | Yes | Yes, video first |
| Idukki (ours) | Shoppable UGC, reviews and video | Free to 20,000 impressions; logo shown | Widget impressions | Yes; hotspots on every plan | Shoppable video from $45 |

_From each vendor's own pages, checked 22 October 2026. Last updated 22 October 2026._

## 1. Instafeed by Mintt Studio: a free feed of your own posts

Instafeed shows your own Instagram posts and Reels. Its listing describes a free plan with unlimited views and no watermark. It syncs every hour.

Product and collection tags, add-to-cart buttons and Stories sit on the paid Pro plan. Plus adds auto-tagging, unlimited feeds and hashtag filtering. Listing versions we found quote different Pro and Plus prices. Check the live listing before you pay.

**Best for:** a brand feed on the homepage at no cost. **Limits:** it shows your posts, and tags cost extra. Several apps use the Instafeed name, so check the developer. More in [the best Instagram feed apps for Shopify](/blog/best-instagram-feed-apps-for-shopify-2026).

## 2. EmbedSocial: feeds billed by sources and views

EmbedSocial counts sources and views. A source is one account, location or hashtag. Free has 1 source and 500 views a month. Pro is $29 a month for 3 sources and 5,000 views.

Pro Plus is $49 for 6 sources and 20,000 views. Instagram hashtags and mentions start there. Premium is $99 for 15 sources and 100,000 views. Every plan has unlimited widgets. Its pricing page says a widget stops showing once the month's views run out.

Its Shopify app syncs your catalogue, and you tag products on each post.

**Best for:** many galleries from a few accounts. **Limits:** a busy month can switch widgets off. More in [EmbedSocial compared](/compare/embedsocial).

## 3. Taggbox: feeds, video and review widgets

Taggbox's widget pricing page lists Free at 1 feed and 500 views a month. Free updates every 4 days. Starter is $19 a month for 2 feeds and 10,000 views.

Growth is $39 for 4 feeds and 50,000 views. It adds the shoppable widget and 30-minute updates. Another Taggbox page shows a 40% saving label on Starter. Ask which billing period each price assumes.

**Best for:** social feeds and review widgets on one bill. **Limits:** product tags start on Growth. More in [Taggbox compared](/compare/taggbox) and [the best Taggbox alternatives](/blog/best-taggbox-alternatives).

## 4. Foursixty: shoppable Instagram at a higher price

Foursixty's Shopify listing shows three plans, each with a 14-day trial. Essential is $90 a month for shoppable Instagram and product page galleries.

Complete is $300 a month and adds Reels and TikTok galleries. It also adds UGC collection and rights management. Complete Plus is $500 and adds the Klaviyo integration. Its listing and its own pricing page name some features differently.

**Best for:** an Instagram-led brand with room in the budget. **Limits:** video galleries start at $300. More in [the best Foursixty alternatives](/blog/best-foursixty-alternatives).

## 5. Judge.me: free photo and video reviews

Judge.me covers Covet's photo review job. Its free plan has unlimited product reviews, including photo and video reviews. Awesome is $15 a month.

Awesome adds AI review summaries, social and Google Shopping syndication and full customisation. It has a 15-day trial and no yearly plan.

**Best for:** collecting buyer photos at no cost. **Limits:** we found no Instagram feed on its pricing page. More in [Judge.me compared](/compare/judgeme).

## 6. Loox: visual reviews billed by orders

Loox bills by orders. Beginner is free up to 500 total orders, with 2,000 review request emails a month. It has no video reviews.

Convert is $49.99 a month for 300 orders, plus $50 per extra 300. Video reviews start there. Unlimited is $299.99 a month. Older listing pages show other prices, so check loox.app.

**Best for:** a store that wants a polished photo review widget. **Limits:** the bill rises with orders. More in [Loox compared](/compare/loox).

## 7. Tolstoy: shoppable video, billed by viewers

Tolstoy's pricing page lists Starter at $8 a month billed yearly, for 5,000 monthly viewers. Its Shopify listing gives $12 billed monthly. Extra viewers cost $10 per 1,000 on Starter.

Every plan includes shoppable video, AI Studio and an AI sales agent. Plus and Pro prices differ between its pages, so we leave them out.

**Best for:** a store whose customer content is mostly video. **Limits:** a viral month adds viewer charges. More in [Tolstoy compared](/compare/tolstoy) and [the best Tolstoy alternatives](/blog/best-tolstoy-alternatives).

## Idukki: social posts, reviews and video in one gallery (ours)

We make Idukki. Posts come from Instagram, TikTok, YouTube, X, LinkedIn, Threads, Facebook and Pinterest. Reviews come from Google, Trustpilot, TripAdvisor and Judge.me. Customers can also upload by QR code, email request or an on-site widget.

It all sits in one gallery, and you tag products on each post. Our pricing table lists product tags and hotspot tags on every plan, Free included. Rights requests are recorded per post.

The bill counts monthly widget impressions. Free covers up to 20,000, with our logo on widgets. Free hosts images only. Starter is $45 for 100,000 and adds full shoppable video. Growth is $99 for 250,000. Paid plans have a 30-day free trial.

**Best for:** a store that outgrew Instagram-only galleries. **Limits:** new posts sync every 24 hours below Enterprise. See the [Instagram widget](/widgets/instagram), or read [how to make an Instagram feed shoppable](/blog/make-instagram-feed-shoppable).

**How each one starts, and what the bill follows**
Axes: Bill follows plan or galleries → Bill follows use (x), Free plan to start → Paid from day one (y)
- Covet.pics (low, high) — $9.99, by galleries
- Foursixty (low, high) — From $90
- Instafeed (low, low) — Free feed
- Judge.me (low, low) — Free reviews
- EmbedSocial (high, low) — Sources and views
- Taggbox (high, low) — Feeds and views
- Loox (high, low) — Orders
- Idukki (high, low) — Impressions

**Which one to try first**
Q: Which Covet job are you replacing?
- Our own Instagram feed: **A brand feed** — Your posts, on your store.
  - No budget: Instafeed free plan
  - Product tags too: Instafeed Pro
- Photo reviews from buyers: **A review app** — Buyers send photos after an order.
  - Free start: Judge.me
  - Billed by orders: Loox
- Shoppable customer posts: **A UGC gallery** — Customer posts, tagged to products.
  - Instagram and TikTok, bigger budget: Foursixty
  - Many sources plus reviews: Idukki (ours)
- Shoppable video: **A video tool** — Clips with products tagged.
  - Priced by viewers: Tolstoy

## How to choose

1. Count the galleries you run on Covet today, plus the ones you plan.
2. List every hashtag you sync. Check the hashtag limit on each plan.
3. Decide if you need Instagram only, or TikTok and reviews too.
4. Price your busiest month on any plan that bills by views, orders or viewers.
5. Export approved posts and their product tags before you cancel.

Moving a library takes planning. Our [ten questions for any UGC gallery app](/blog/how-to-choose-a-ugc-gallery-app) cover the exit. For rights wording, use our [rights request templates](/blog/instagram-ugc-rights-request-templates).

**The takeaway:** Count galleries and hashtags before you compare prices. Past 5 galleries or 2 hashtags, Covet means $79.99 a month. Price that against a tool billed by use.

### Questions store owners ask

**Q: How much does Covet.pics cost?**

A: Lite is $9.99 a month, Growth $29.99 and Premium $79.99. Each plan has a 14-day trial. That is its pricing page, checked 22 October 2026.

**Q: Does Covet have a free plan?**

A: No. Every plan is paid once the 14-day trial ends.

**Q: Which Covet plan has hotspot tagging?**

A: Premium, at $79.99 a month, per its pricing page.

**Q: Does Covet show Instagram videos?**

A: Yes. Its Shopify listing says it pulls photos, videos and Reels from Instagram.

**Q: What is a free Covet alternative?**

A: Instafeed has a free plan for your own feed. Judge.me collects photo and video reviews for free. Idukki is free up to 20,000 widget impressions.

**Q: Can Covet tag products inside Instagram?**

A: No. Its help centre says tags stay on your store. For tags inside Instagram, it points to Shopify's own Instagram integration.

### Sources
- [Covet.pics pricing](https://covet.pics/pricing) — Plans, galleries, hashtags and hotspots. Checked 22 October 2026.
- [Covet on the Shopify App Store](https://apps.shopify.com/covet-pics) — Photos, videos and Reels, plus trial. Checked 22 October 2026.
- [Covet.pics help: adding and using hashtags](https://covet.pics/help-center-article/adding-and-using-hashtags) — Last 24 hours, and the "@" label. Checked 22 October 2026.
- [Covet.pics help: using product hotspots](https://covet.pics/help-center-article/using-product-hotspots) — How hotspots work. Checked 22 October 2026.
- [Covet.pics help: syncing product data with Instagram](https://covet.pics/help-center-article/can-i-sync-product-data-with-instagram) — Tags stay on the store. Checked 22 October 2026.
- [Instafeed on the Shopify App Store](https://apps.shopify.com/instafeed) — Free, Pro and Plus features. Checked 22 October 2026.
- [EmbedSocial pricing](https://embedsocial.com/pricing/) — Sources, views and the view cap. Checked 22 October 2026.
- [EmbedSocial: Shoppable UGC on the Shopify App Store](https://apps.shopify.com/embedsocial-shoppable-ugc) — Catalogue sync and product tags. Checked 22 October 2026.
- [Taggbox widget pricing](https://taggbox.com/price/widget-price/) — Free, Starter and Growth. Checked 22 October 2026.
- [Taggbox on the Shopify App Store](https://apps.shopify.com/instagram-shop) — Feeds, shoppable video and reviews. Checked 22 October 2026.
- [Foursixty on the Shopify App Store](https://apps.shopify.com/foursixty) — Essential, Complete and Complete Plus. Checked 22 October 2026.
- [Foursixty pricing](https://foursixty.com/460/pricing) — Plan features. Checked 22 October 2026.
- [Judge.me pricing](https://judge.me/pricing) — Free and Awesome. Checked 22 October 2026.
- [Judge.me help: plans and pricing](https://judge.me/help/en/articles/8415450-judge-me-awesome-plan) — Trial and monthly billing. Checked 22 October 2026.
- [Loox pricing](https://loox.app/pricing) — Beginner, Convert and Unlimited. Checked 22 October 2026.
- [Loox help: the Beginner plan](https://help.loox.io/support/solutions/articles/501000162476-the-loox-beginner-plan) — Order cap and no video. Checked 22 October 2026.
- [Tolstoy pricing](https://www.gotolstoy.com/pricing) — Starter, viewers and overage. Checked 22 October 2026.
- [Tolstoy on the Shopify App Store](https://apps.shopify.com/tolstoy) — Monthly Starter price. Checked 22 October 2026.
- [Idukki pricing](/pricing) — Impression bands, feature table and the 30-day trial.

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Canonical: https://idukki.io/blog/best-covet-alternatives
Tags: covet-alternatives, covet, shoppable-instagram, photo-reviews, best-of, competitor-comparison, shopify-apps, embedsocial, foursixty, tolstoy